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Last updated 3:03AM ET
July 22, 2018
Shop Talk
Shop Talk
Shop Talk - January 26
(2010-01-26)
(wium) - The panelists discuss whether it's appropriate to run a commercial before an on-line story about a crisis such as the Haiti earthquake.

A listener wrote to say she visited the CBS website to view a story the day after the earthquake. She was startled to discover she had to sit through a promotion for a CBS program before she could watch the story.

Shop Talk panelists have talked quite a bit over the years about the cost of producing news and the need to generate revenue. But is there a time when the commercials/promos should be dropped? Is there a time when news organizations should just present the information, basically as a public service?

The practice of placing ads next to breaking news stories is not new. It's happened in newspapers for many years, though a newspaper ad is not quite as "in your face" as a commercial paired with an on-line story.

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