The requested resource (/media/wgvu/header/pb/header.html) is not available
Last updated 8:35AM ET
February 28, 2021
Search NewsRoom
Search NewsRoom
go
Advanced Search
Tools
Tools
Local/State News
Local/State News
AUTO DEALERS-MERCURY
(2008-02-11)
(wgvu) - FORD EXECUTIVES WON'T GUARANTEE THAT THE
MERCURY BRAND WILL BE AROUND FOREVER, BUT THEY'RE TELLING DEALERS
THAT NEW MERCURY PRODUCTS ARE COMING.
FORD'S LEADERS HAVE SAID THEY EXPECT THE LINCOLN LUXURY BRAND TO
COMMAND HIGHER SALES VOLUME THAN MERCURY IN THE FUTURE.
BUT SOME DEALERS ARE WARY ABOUT THE COMPANY'S PLAN FOR MERCURY
BECAUSE IT HAS HAD FEW EXCLUSIVE NEW PRODUCTS IN RECENT YEARS.
MERCURY ALSO DIDN'T GET A VERSION OF THE POPULAR FORD EDGE AND
LINCOLN MKX CROSSOVER VEHICLES, WHICH HAVE BEEN BIG SELLERS FOR THE
COMPANY.
FORD WAS MEETING WITH DEALERS AT THE NATIONAL AUTOMOBILE DEALERS
ASSOCIATION CONVENTION IN SAN FRANCISCO.
© Copyright 2021, wgvu