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On Sundays, it can seem like we're a nation of critics. But we're not.
What happens when fans stop talking about a show that used to be their favorite? Take American Idol, for example. Last week's finale was way down from last year's finale. It was the first time a finale did not reach the 20-million mark.
TV is still a huge topic of conversation on and offline, according to recent research. In fact, conversation about TV is growing in the last few years. And face-to-face word of mouth still has tremendous power when it comes to attracting new viewers to a show. TV still seems to be the most influential medium when it comes to shaping American culture.
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