ACCION TEXAS HOSTS SEMINAR: MARKETING YOUR BUSINESS IN THE 24/7 DIGITAL WORLD
How to use today’s digital and social media to promote your business.
EL PASO, Texas – Accion Texas Inc., a nonprofit small business and microfinance organization, will be holding a free seminar for small business owners to learn and understand digital marketing and advertising.
As business evolves to be more digital and social media centric, the Internet is dominating, and businesses need to go beyond traditional marketing by implementing new strategies. The growth in technology has changed consumer behavior. Accion Texas wants you to be ready, and wants you to understand how to utilize the new tools in today’s digital economy.
WHAT: Seminar for small businesses on how to utilize the tools that are available for marketing & advertising.
• Social Networks: Facebook, Twitter, Pinterest, Google+, LinkedIn
• Promotions and marketing through E-mail blasts
• Importance of a website: If possible mobile friendly!
• Free Listings/ Search Engines: Google, Yahoo, Bing, YELP, Manta, Yellow-Pages, Craigslist
• SEO (Search Engine Optimization): What is your business rank number on the Internet?
• Blogs and Customer Reviews
• Media Community Calendars: TV, Radio, Newspapers
WHEN: Wednesday, December 18
TIME: 6 p.m.
WHERE: Accion Texas, 1421 Lee Trevino B-1, El Paso, TX 79935
SPEAKER: Christian Arriola, marketing coordinator for Horizon Group Properties, and The Outlet Shoppes at El Paso.
Space is limited. RSVP to: Valeria Minjarez, firstname.lastname@example.org, or call
1-888-215-2373, ext. 1605.
ABOUT ACCION TEXAS
Since opening its office in El Paso in 1996, the nonprofit organization has made more than 1800 loans totaling more than $19 million. Accion Texas Inc. is a nonprofit, multi-state microlending company and small business lender that helps new and existing entrepreneurs successfully grow their businesses. Through affordable lending and business development services, Accion Texas is committed to empowering diverse individuals and small businesses that have limited access to traditional sources of capital. Accion Texas has the nation’s largest microloan portfolio. Accion’s El Paso office opened in 1996 and has made approximately 1,900 loans totaling more than $19 million. Since its founding in San Antonio in 1994, Accion has made 14,000 loans totaling more than $152 million. Accion now operates in eight states: Alabama, Arkansas, Kentucky, Louisiana, Mississippi, Missouri, Tennessee and Texas. To learn more about Accion’s lending options – including the SBA 504 program – call 888-215-2373 or visit www.acciontexas.org.