Ice Cream Man Won't Let Gas Prices Get to Him BOISE IDAHO (idaho) - For many people the ice cream truck brings a wave of nostalgia for simpler times of lazy summer days. However, several ice cream trucks in the Treasure Valley area have prices that can stop that trip down memory lane cold. Time and inflation have caught up with this summer tradition along with gas prices going up like a rocket pop. As Boise State Radio's Adam Cotterell found out, one Boise ice cream man doesn't let those high gas prices change the way he runs his business. © Copyright 2009, idaho